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Go E Cart (or GoECart) Review

The Go E Cart (or GoECart) e-commerce solution was developed by MachroTech LLC, a Connecticut and India-based software development company. The company recognizes that thinking beyond a shopping cart is important which is why they hope their offering will help get a better return on investment than other methods such as pay per click advertising.

The company offers flexibility and will work with you on a unique project. Due to this fact, their software is used by Fortune 500 companies such as Pitney Bowes, Bose Stereo, and AT&T.

Highlights

One nice aspect of Go E Cart is that the company recognizes the value in getting target market visitors to a website who will purchase your product or service. With that in mind they developed an e-commerce solution that is search engine friendly.

This shopping cart accounts for website structure, making it spider-friendly. This is not to say that other SEO shopping carts do not do the same, but Go E Cart specifically highlights it as being a part of their features.

Go E Cart has many features of a search engine friendly shopping cart including meta-tags, alt tags, and breadcrumb trails (automatically done based on category structure). It was designed with some flexibility such as different alt-tags on thumbnails versus larger images. Granted this is a minor feature but other tidbits might help your SEO work and ultimately generate more leads and sales.

Go E Cart features an automatic system that differentiates meta tags for each new product or category that is created. Users have the option of optimizing the meta tags manually as needed. One interesting feature is that this can be done one at a time or in bulk by using the product import utility.

This e-commerce solution is impressive, with a built-in WYSIWYG editor, content management system, image manager, and link management system for links within the site and for outbound links. You can also design your own store or use one of their templates.

Limitations

Go E Cart uses an ASP system which allows for page naming but only using underscores, not hyphens. For example, pages will look like this: www.you.com/this_is_a_product.asp. In competitive markets, many would refer to have hyphens in their page names, and others would also want HTML pages (although there is not much difference between HTML and ASP when it comes to serving search engine spiders).

Overall

GoECart was designed with improving businesses, offering numerous features of a search engine friendly website.

Visit the site: http://www.goecart.com/

 

User Reviews & Feedback

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More Information

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